They eye of the expert
This shows the diversity of DM. The action started as a pure online campaign but ended into an offline execution. I love to see how perfectly DM can add an extra layer in a online world. It proofs again that DM can work perfectly within an online campaign. We go from pure online to offline and to online again. Because people luve 😉 to receive gifs. Which in turn will make them take a picture with their surprise and then post it online.
Media & Industry Expert FMCG