CM Kazou campaign

Best practices

Best of Inhome

Post date

January 8, 2024



Objective Campaign

Media Characteristics

Recipients that have recently attended camps receive a personalised postcard with a picture of that camp. Recipients that haven’t recently attended; receive pictures of camps that might interest them


Reason best Practice

The cool envelope will surely stand out. After opening it, the recipient sees a bunch of postcards and even a personalised one with a foto of one of the camps the recipient attended



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